Decision Making Statistics — S04
2nd Year Business School | ESSCA
Welcome
This course introduces inferential statistics for 2nd-year business school students. It covers the mathematical foundations needed to move from descriptive statistics to data-driven decision making under uncertainty.
Course Structure
The course is organized in 15 sessions across three main parts:
| # | Session | Topics Covered |
|---|---|---|
| 1 | Sets & Combinatorics | Sets, combinatorial analysis |
| 2 | Probability | Calculation of probabilities |
| 3 | Discrete Random Variables | Discrete distributions |
| 4 | Continuous Random Variables | Continuous distributions |
| 5 | Practical Work — Distributions | Applying distributions in Excel |
| 6 | Data Description | Numerical summaries, reminders |
| 7 | Estimation | Confidence intervals |
| 8 | Conformity Tests | Hypothesis testing — conformity |
| 9 | Comparison Tests | Hypothesis testing — comparison |
| 10 | Practical Work — Inference | Inference in Excel |
| 11 | ANOVA Test | Analysis of variance |
| 12 | Chi-Square Test | Goodness-of-fit, independence |
| 13 | Linear Correlation Test | Correlation coefficient test |
| 14 | Practical Work — Tests | Advanced tests in Excel |
| 15 | Mock Exam | Revision & mock exam |
Part I — Probability Foundations (1–5) · Part II — Statistical Inference (6–10) · Part III — Advanced Tests (11–15).
Learning Objectives
By the end of this course, students will be able to:
- Apply combinatorial analysis and probability rules to real-world problems
- Work with discrete and continuous probability distributions (Binomial, Poisson, Normal)
- Compute and interpret confidence intervals for means and proportions
- Formulate, perform, and interpret statistical hypothesis tests
- Choose the appropriate test for a given business problem
- Use Excel to automate statistical computations
Course Materials
Each session folder contains:
- Animation material — step-by-step lecture slides
- Summary — key formulas and concepts
- Exercises — problems to practice during and after the session
- Answered exercises — complete solutions
Recommended Literature
| Author(s) | Title | Edition | Publisher/Source |
|---|---|---|---|
| Kachour, M. | Inferential Statistics — Course Notes (MS04-001-G_04_EN_2023) | N/A | ESSCA |
| Newbold, P.; Carlson, W.; Thorne, B. | Statistics for Business and Economics | 9th | Pearson |
| Anderson, D.; Sweeney, D.; Williams, T. | Statistics for Business and Economics | 14th | Cengage |